A casino provides a lot of fun and entertainment for the people that enter, everything about the casino from its architecture to the kind of activities that take place there has been devised in order to attract crowds to walk through the door and once they have entered to stay there and spend a lot of money gambling. The casino uses many different marketing techniques. Some of them are very obvious to the players whilst others are a lot more subtle. For instance new players at the casino may not notice at first that there is a complete absence of clocks in the casino, the casino wants players to stay for as long as possible until they actually lose track of time. One of the more obvious marketing ploys is the use of flashing lights and dazzle to stimulate and captivate the players and to give the impression of a lot of winning action.